Universal Music Group Launches Messaging Based e-Commerce Store Powered by MessageYes

We’re excited to share that Universal Music Group has launched their The Sound of Vinyl store today powered by the MessageYes platform.

This new store provides personalized album recommendations and seamless mobile purchasing via text: users simply reply “YES” to buy vinyl.  The service offers new and classic albums from a vast catalog of over 20,000 titles, including artists from all major labels and dozens of indie labels.

Our recommendation engine suggests albums based on a user’s personal taste, and it also features exclusive content and hand-picked vinyl album picks from top music curators including Henry Rollins, Young Guru, and Don Was.

The Sound of Vinyl also offers limited-edition vinyl records as well. Exclusive color variants of albums by Marvin Gaye, Miles Davis, Iggy Pop, KISS, Grand Funk, and The Go-Gos are slated for release, with at least two titles launching every month.

Enter your mobile number here and check it out!



Posted by Dave Cotter, CEO